Understand the brand's competitive universe; Analyse the market and competitive scenario; Find references; Design a proper strategy aligned with the brand's positioning; Create the bases for the brand's visual language.
Branding diagnostic • Brand Platform • Brand Architecture • Business Model • Service Design
Translate the brand strategy into supportive visual elements; Built an adequate and robust perception of the brand towards the public; Define visual guidelines for future projects; Set the brand to be applied in different supports and touch-points.
Naming • Visual Identity • Brand Guidelines • Visual Language • Brankbook • Verbal Language
Iterate, adjust and promote the interaction between the brand and its touch-points with the user. Design brand applications aligned with the visual language of the brand. Materialize the brand.
_brand experience services
Brand management • Point of Purchase Materials • Merchandising Manual • Wayfinding and Signage • Editorial Design • Packaging • Webdesign • Social Media Management
_Vínculo is what empower us!
We don't think small. We believe that having a common feeling is crucial to achieving collective goals.
We get involved with things that we love. We truly believe in people's potential, in collective thinking, and in knowledge exchange.
We understand that the best way to amplify ideas and initiatives is through a suitable talk, a critical point of view, and a valid methodology.
Our goal is to understand the essence of things and design in the most natural form possible.
Founder and Managing Partner. Designer with an MBA in marketing . Currently working on his Ph.D. in Lisbon (Portugal).
Founder and Managing Partner. Designer Postgraduated in Strategic Design.
Designer with an MBA in Branding Inovation.
Designer Postgraduated in Interaction Design.
Still trying to figure out what to do with his life. Meanwhile he's here with us.